In-Depth Analysis of the Digital Marketing Market: Trends and Forecasts for 2024-30

Global Quick Overview of the Digital Marketing Market Analysis

The objective of the Global Digital Marketing Market Research Report is to provide a detailed and useful data, and a geographical perspective for predictions of future. The recommendations included in the report are supposed to be insightful and actionable, offering a thorough understanding of the industry. Moreover, it includes a comprehensive table of contents, relevant data, and an analysis of numerous important aspects that have impacted the market.

According to the latest report analysis by MarkNtel Advisors, the Global Digital Marketing Market size was valued at USD 780 billion in 2023 and is estimated to grow at a CAGR of around 11.1% during the forecast period, i.e., 2024-30. This detailed study provides a detailed overview of the current market state, including market trends, opportunities, along with the recent developments. In-depth analysis of market share, size, forecast, and competitive landscape is also covered in this report that presents a clear picture of the industry with relevant statistical data.

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Latest Trend Contributing in the Digital Marketing Industry:

Global Digital Marketing Market Trend:

Increasing Inclination of End-User Industries Towards Influencer Marketing– Currently, there has been an upward trend in the usage of social media platforms by Gen Z & millennials. The individuals usually watch content such as parody videos, songs, and others delivered by their favorite influencers. For instance, in 2023, Khaby Lame was recognized as one of the leading influencers on social media platforms like TikTok & Instagram. By considering influencer marketing as a great strategic marketing process, the organizations are collaborating with these artists to promote the company’s latest products on their social media platforms so that the products catch the attention of millions of individuals who follow that particular influencer. Hence, the growing inclination of organizations toward online influencer marketing is amplifying the Global Digital Marketing Market.

A Detailed Outlook of Digital Marketing Market Segmentation

The Market Segmentation analysis provides and accurate data of the industry to help the analysts make smart strategic investment decisions. Also, the prediction of the market is included for national, and level in the research. The study analyses latest trends of the industry from 2024-30 for each of the category. Different segments were used to classify the market for this study are listed below:

-By Digital Channel

E-Mail Marketing – Market Size & Forecast 2019-2030F, USD Million
Search Engine Optimization (SEO) – Market Size & Forecast 2019-2030F, USD Million
Interactive Consumer Website- Market Size & Forecast 2019-2030F, USD Million
Online Display Advertising – Market Size & Forecast 2019-2030F, USD Million
Blogging and Podcasting- Market Size & Forecast 2019-2030F, USD Million
Social Networking Market – Market Size & Forecast 2019-2030F, USD Million
Mobile Marketing – Market Size & Forecast 2019-2030F, USD Million
Viral Marketing – Market Size & Forecast 2019-2030F, USD Million
Digital OOH Media – Market Size & Forecast 2019-2030F, USD Million
Online Video Marketing- Market Size & Forecast 2019-2030F, USD Million
Others (Content Marketing, Affiliate Marketing, etc.) – Market Size & Forecast 2019-2030F, USD Million

-By End Users

Retail & E-Commerce- Market Size & Forecast 2019-2030F, USD Million
Automotive- Market Size & Forecast 2019-2030F, USD Million
IT & Telecom – Market Size & Forecast 2019-2030F, USD Million
Government- Market Size & Forecast 2019-2030F, USD Million
Banking, Financial Services and Insurance (BFSI)- Market Size & Forecast 2019-2030F, USD Million
Healthcare- Market Size & Forecast 2019-2030F, USD Million
Media and Entertainment- Market Size & Forecast 2019-2030F, USD Million
Others (Education, Food & Beverage, etc.)- Market Size & Forecast 2019-2030F, USD Million

-By Organization Size

Small & Medium- Market Size & Forecast 2019-2030F, USD Million
Large- Market Size & Forecast 2019-2030F, USD Million

Explore Our Comprehensive Study: https://www.marknteladvisors.com/research-library/digital-marketing-market.html

Geographical Analysis:

-By Region

North America
South America
Europe
The Middle East & Africa
Asia-Pacific

North America holds a significant market share in the Global Digital Marketing market due to the prevalence of several end-user industries in the region. Traditionally, North American countries have a higher internet penetration rate & greater access to smartphones, and users in countries like the US & Mexico spend most of their time on their phones. According to the Tech Jury, in 2022, the average time spent by Americans on their smartphone was more than 4 hours. As a result, tech giants, telecom companies, automotive industries, and others such as Facebook, AT&T, Tesla, etc., in these countries are embracing digital marketing services to target more audiences & penetrate their products into larger markets.

Lead the Digital Marketing Market with a Deep Evaluation of the Competition

This report also includes accurate facts, figures, and market data into income assessments, and projections in the industry by using a wide range of statistical tools and knowledge about the market by the experts. Each notable market participant has a SWOT evaluation, a profile and a complementary Porter’s Five Forces analysis.

Moreover, to take the benefits of new opportunities, dominating players have been constantly realigning their systems, and methods of operation. We also evaluate major businesses that are influences on a geographical scale along with the small and medium-sized businesses that plays crucial role and have substantial opportunity for expansion in order to accurately reflect the levels of market competition.

The details on the following key players is presented in this section as:

Cuker
Disruptive Advertising
Ignite Visibility
Location 3Media
PB & J Promotion LLC
Split Reef LLC
Thrive Internet Marketing Agency
Top Spot Internet Marketing
Web FX
WebNet Creatives
FoxyMoron
Act-On Software, Inc.
Active Campaign, Inc.
Acquia, Inc.
9thCO, Inc.
Others (GH Digital Media Pvt Ltd., NP Digital India, etc.)

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Key Report Highlights

Market Dimensions & Projections
Pricing Evaluation,
Recent Strategic Moves by Companies,
Primary Stakeholders,
Analysis of Import and Export Trends,
Competitive Landscape Assessment,
Emerging Opportunities,
Market Trends and Indicators

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